Salesforce Certified B2C Solution Architect : Arch-302

  • Exam Code: Arch-302
  • Exam Name: Salesforce Certified B2C Solution Architect
  • Updated: Aug 09, 2026
  • Q&As: 154 Questions and Answers

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Salesforce Arch-302 Exam Syllabus Topics:

SectionObjectives
Solution Design for B2C Customer Experience- Omnichannel experience design
- Customer journey architecture
Integration Architecture- API-led connectivity
  • 1. REST/SOAP APIs usage
    • 2. MuleSoft integration patterns
      - Event-driven architecture
      • 1. Streaming and event bus design
        Security and Data Governance- Access control and identity management
        - Customer data protection
        B2C Platform Capabilities- Commerce and engagement tools
        • 1. Marketing and personalization services
          • 2. Commerce Cloud integration patterns
            - Salesforce Customer 360 integration
            • 1. Data unification across systems
              • 2. Identity and profile management
                Scalability and Performance Design- Performance optimization strategies
                - High-volume transaction design

                Salesforce Certified B2C Solution Architect Sample Questions:

                1. Northern Trail Outfitters (NTO) is beginning an implementation of B2C Commerce, Service Cloud, and Marketing Cloud from legacy applications. NTO's Data Management team is working on a data migration strategy and has to consider the complexity of the systems involved.
                What should Marketing Cloud be the single source of truth of in this multi-cloud scenario'5

                A) Individuals attributes such as name, address, birthday, and email
                B) Customer product affinity
                C) Customer journey flow
                D) Order history


                2. A company uses PersonAccounts to store customer information in Sales Cloud and now wants to map its customer records in Marketing Cloud.
                What should a Solution Architect recommend?

                A) Sync Contact object using PersonAccountld to access the Account.
                B) Sync Contact object using PersenSubscriberld to access the Account.
                C) Sync Account object using PersonSubscriberld to access the Contact.
                D) Sync Account object using PersonContactId to access the Contact.


                3. A company is using both Service Cloud and B2C Commerce but they are not using Mulesoft or any other integration middleware and do not plan on adding that in the near future. However, there is a need to keep customer records in sync across both Service Cloud and B2C Commerce. When a change to the customer record in Service Cloud takes place, such as an updated customer name, the same customer record should be updated in B2C Commerce. Assume that there is a common ID that uniquely identifies the customer across the two systems.
                How should a Solution Architect deliver the desired functionality?

                A) Develop a custom solution in Service Cloud to consume and communicate with B2C Commerce APIs
                B) Send a platform event from Service Cloud and subscribe to the platform event in B2C Commerce using the built-in functionality
                C) Send an Outbound Message from Service Cloud and catch and handle the Outbound Message using the B2C Commerce APIs
                D) Use change data capture to send a message from Service Cloud and catch and handle the message using B2C Commerce Service Cloud Connector


                4. universal Containers (DC) is seeing an increased volume of customers browsing for higher-value items across multiple brands and longer cons/deration times before customers place orders based on what is in their shopping carts.
                What are two tactics that a Solution Architect could recommend to understand how to optimize the checkout process' Choose 2 answers

                A) Run reports on the value of cart Items and time since the last activity
                B) Create an Abandoned Cart journey by brand across all carts
                C) Work with stakeholders to create a customer Journey map that improves conversions
                D) Enable customer service to update and complete a cart transaction on behalf of the customer


                5. A company uses Marketing Cloud, Experience Cloud, B2C Commerce, and Service Cloud. It is in the process of defining the authoritative system for key data entities involved in B2C Journeys. The company has about
                200,000 customers, each averaging 30 orders per year
                Which option should be considered the authoritative record for consent and compliance preferences, as well as primary person attributes such as name, address, birthday, phone, and email?

                A) B2C Commerce customer
                B) Marketing Cloud subscriber
                C) Service Cloud contact
                D) Experience Cloud user


                Solutions:

                Question # 1
                Answer: C
                Question # 2
                Answer: C
                Question # 3
                Answer: A
                Question # 4
                Answer: A,C
                Question # 5
                Answer: C

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